BUSINESS CARDS

Every business card doesn't have to look the same.

Right now I print my own cards. My cards for Rainbow Creek Designs, are for my print design and my photography business. I did one sheet with the text all the same, but 8 different photos. I have a second sheet with 8 more of my photos.

When I go to give the cards, people see a a variety of my photos as I show them one of each and they pick which one they want. I believe that they will hang on to the card longer due to a preferance to the photo.

If you are printing business cards on a large scale, when your supply is half gone, order another one with something new on it. Continue doing that till you build up a variety. Whatever your usual order is, have approximately 1/4 that amount of each design. Carry some of each design with you. A new design gives an opportunity to offer another card and keep your name in front of the recipiant.

When designing a variety of cards, have about 2/3 to 3/4 of the card that stays the same and recognizable. So that leaves 1/3 to 1/4 to do something new with.